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Why Hire Busalacchi?
Hear Patrick Remington, MD, MPH,
Director, UW Population Health Institute, Conf. Intro, 11/30/07 (2:00 mp3 audio)
I've been conducting media training sessions for the past ten years, including for the U.S. Centers for Disease Control and Prevention, Wisconsin Academy of Family Physicians and the Medical Society of Milwaukee County. Participants learn how to draw media interest, get their key points across no matter what the questions and feel comfortable in front of a microphone.
I conduct these presentations for small groups and for individuals who wish to hone their skills. Included with every presentation is a copy for each participant of Media Savvy, Media Success! Please see the testimonial link below for reactions from past participants.
Busalacchi bio
Steve Busalacchi is an award winning journalist and author with 25 years of health care media and public relations experience. He was director of public relations for the Wisconsin Medical Society from 1997-2006, and currently is the principal of his own health communications consulting firm. In 2006, he was elected to the Board of Directors for the Public Relations Society of America-Madison chapter.
Steve’s book, White Coat Wisdom (www.whitecoatwisdom.com), chronicles the memoirs of extraordinary physicians he has come to know in his medical journalism career.
Previously, he was medical reporter for Wisconsin Public Radio for 15 years and was a frequent contributor to National Public Radio for more than a decade. Steve has received more than 25 journalism awards from organizations which include the Associated Press, American University, Northwestern University’s Medill School of Journalism, the Wisconsin Medical Society and the Wisconsin Broadcasters Association.
Steve received his Bachelor of Arts in Journalism from the University of Wisconsin-Madison. Steve is married and has two young children.
Note from Client 4/19/07
"Steve--I wanted to share an example of the results of your hard work with me, and thank you again. I have been in print stories in Indiana every week or two over the past several months and have been able to weasel our issue into stories. I brainstorm for a minute or two on a well-messaged quip of the day. I then walk the statehouse press offices and toss the quote at whoever has their door open."
(Please see the testimonials link for more comments regarding past training sessions).