White Coat Wisdom Podcast. Click the image.

Flossing helps prevent heart disease (mp3)
Preparing kids for dental visits (mp3)
Don't fear root canals (mp3)
Tooth replacement progress (mp3)
Cosmetic options growing (mp3)

Host Steve Busalacchi interviews Marla Lichtenberger, DVM, about a great variety of pet healthcare issues.

Public Relations Society of America Award
for Innovative Use of Technology

    (November 4, 2008) The Public Relations Society of America (PRSA) awarded Busalacchi Communications, LLC, with an Alchemy Award for producing the White Coat Wisdom podcast. The weekly series of audio excerpts from the 590-page hard cover book, won for “Innovative Use of Technology.” 
      The free podcast, which is available via www.whitecoatwisdom.com, has been downloaded more than 4,000 times since it debuted in June. Each week, a doctor from each chapter is featured, in his or her own words, discussing a relevant topic in medicine.
       Steve Busalacchi, author of White Coat Wisdom, writes and produces each podcast. He accepted the award October 23 in Madison.
       Busalacchi Communications, LLC, is a health communications firm based in Madison, Wisconsin.  

Client podcast makes Racine WRJN radio news

Dentists Attempt Online Outreach with Podcasts, 1/19/07, Wisconsin Public Radio
As more Americans go online for health information, those providing care are becoming aware the that the so-called superhighway is another route to marketing their service and educating patients. Shamane Mills reports. (1:29)

Meet the team

 
John Patchett, JD
Enlightened Vision, LLC
www.EnlightenedVision.com

Bruce Johnson

Busalacchi Communications video Podcast, March 2007 (2:50)

Partner John Patchett explains why Podcasting is so effective
video podcast (4:55)